Leadership in the Digital Age

Course offered by: Prof. Dr. Katrin Winkler
Offering University: HAW Kempten
Course Language: English
Subject Area: Economic Sciences Free of Charge
Average Workload: 10 Hours Free of Charge Enrol
Picture Credits: mohamed_hassan (on Pixabay)

What awaits you in this course?

Business today is volatile, uncertain, complex and ambiguous meaning leaders must face new challenges daily. To steer a business and its people through such an environment, strong and effective leadership is essential. This requires leaders to have a solid knowledge base and understanding of their role, responsibility and how to succeed.

This course introduces leadership theory and practice and explores the proven model of Transformational Leadership. It also dives deeper to examine Transformational Leadership in the digital age and key aspects of communication to inspire, guide, and create trustful relationships.

Theoretical input by Prof. Dr. Katrin Winkler of UAS Kempten, is accompanied by the story of Grace, illustrating how leadership looks and feels in practice.

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What can you learn in this course?

Participants of this course will be able to ...

... understand why good leadership can make such a difference in today´s disruptive business world.

... recall the evolution of leadership theories and principles.

… build a solid foundational knowledge of how to create an environment in which others can succeed.

... reflect upon their own behaviour with regards to the principles of Transformational Leadership.

... adapt the key elements of Transformational Leadership to lead in different business situations.

... use communication tools to build relationships and influence positively.


Chapter 1: Leadership - Today more than ever – Leadership is first and foremost a mind-set, not a position, necessary to meet the requirements of the modern business world. It requires choosing to step forward and actively bringing others with.

Chapter 2: Exploring leadership theories and what can be learnt – An overview of models and theories, common success elements and styles for leadership development that highlight skills and actions that can be learnt.

Chapter 3: How to become a Transformational Leaders – One of the most well-established leadership models, proven to be effective in today´s business world. This chapter provides an introduction to the model, followed by further input on the five key elements in the next chapters.

Chapters 4-8 give a deeper insight into the key elements that make Transformational Leadership. 

Chapter 4: Building a business persona (Idealized influence) – The first aspect of transformational leadership explores why a business persona and intra-personal actions impact others and how influence can be built, based on authentic and ethical behaviour.

Chapter 5: Bringing people on the journey (Inspirational motivation) – The second aspect of transformational leadership focuses on bringing other people on a journey, engaging in a vision, inspiring and motivating others to want to perform well.

Chapter 6: Treating people as individuals (Individualized consideration) – The third aspect of transformational leadership is about how to get to know and develop team members as individuals and provide growth and career development in the context of business goals.

Chapter 7: Empowering people to think (Intellectual stimulation) – The fourth aspect of transformational leadership focuses on creating the environment in which people have confidence to question the status quo, come up with new ideas and find innovate solutions for business growth.

Chapter 8: Including everyone and everything (Integrative support) – The fifth, and new competency of transformational leadership, connects all aspects of human capital and technology to reduce distances that have emerge from societal change, new working ways and digitization.  

Chapter 9: Communication: The leadership booster – Communication is a meta-competency, required for both personal and business success. As such, strategies and methodologies for successful leadership communication in global business are considered here.

Course offered by

Prof. Dr. Katrin Winkler is a Human Resources and Leadership professor at Kempten University. The many years she´s spent leading international teams and consulting leaders around the world, gave her great insight on how to motivate and inspire people - insights she wants to share with you in this open course.

Further authors

Nicola Bramwell, research assistant at the Institute for digital Learning of UAS Kempten, is a business leader with 20+ years’ experience in complex industries. Expertise she brings includes business strategy, innovative leadership, change management and effective communication.

Kathrin Horn is research assistant at the Institute for digital Learning of UAS Kempten. Also working as a leadership trainer and coach, she constantly talks to leaders in international companies about the benefits and challenges of implementing leadership theories into daily practice.

Tabea Heinz is research assistant at the Institute for digital Learning of UAS Kempten. Due to her Master´s degree in "Innovation, Entrepreneurship and Leadership" she has extented knowledge about leadership and communication theory.

Target group

This course is directed to Leadership newbies. You dont need any previous knowledge to follow the course content. 

Confirmation of participation

To receive a "Certificate of participation" for this course you must complete 80% of the interactive videos. The certificate will be generated automatically and does not embrace a grade or credit points.


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Leadership, Führung, Communication, Kommunikation, Transformationale Führung, Transformational Leadership